we represent the world's most elite travel advisors
The Firm
Who
Are We?
In The Know Experiences is a taste-driven luxury travel advisory firm, founded in 2007 and built around the industry's most innovative advisors. We are proud to support travel entrepreneurs who think in brands, not just bookings — and curate unparalleled, one-of-one experiences that define their businesses and set the standard for luxury travel.
We aren't your traditional host agency. Our approach mirrors a representation firm — built for the advisors who believe they can define luxury travel. We give our community unmatched access to the deepest partnerships in travel, powered by the scale of Global Travel Collection and Internova Travel Group — plus the confidence and freedom to build brands and businesses that are unmistakably their own.
Meet the LeadershipIn an industry where access is now a given, In The Know is powered by people who command their clients' absolute trust — and the industry's deepest respect.
Community
The room where it happens.
We create the spaces where the industry's best minds find each other.
Access
Our advisors know what their clients want before they do.
Our advisors don't follow trends. They set them.
Culture
We don't just observe the moment. Our advisors curate it.
Taste is our product. Everything else is infrastructure.
Firepower
Boutique by design. Backed by the best in the business.
The back-office scale of Global Travel Collection. The feel of a tight-knit community.
The Journal
From The Field
Dispatches from our advisors, on the ground.
Culture
Fashion News: Where to Shop Next
From sneakers in São Paulo to diamonds in St. Moritz — the shops worth building a stop around right now.
Hotels
The Ultimate Private Villa in Mexico's Riviera Maya
Inside Esencia Mansion — the 10,000-square-foot Spanish-revival villa, with three pools and a private helipad, putting Riviera Maya's original hideaway back in the spotlight.
Destinations
Trained to Thrill
A new Gilded Age of rail travel begins with the relaunch of Orient Express.
Work With Us
Get In The Know
Welcome to the club.